About the Company

Smart Plant and Tree Care sprouted from a deep love for horticulture and a strong desire to help the next generation of plant parents.

Beginning as a garden radio show, our team of horticultural experts shared their knowledge and passion for over 30+ years through books, magazines, and personalized education.

However, with the rapid growth of technology and the internet, they saw that accessing reliable and authentic plant care information was becoming increasingly challenging for plant growers.

Plant care expert with plants
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1M+ People with Plants Community worldwide
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Real-Time Industry Data Every layer of the supply chain
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340+ Growers & Nurseries Commercial producers
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50K Plants SKUs managed in Plant Manager
40+ Years of horticultural expertise behind every answer
1M+ Active #PeopleWithPlants in our community
3 Integrated products spanning the full ecosystem
100% Expert-driven — never AI replacing real knowledge
Our Journey

Nearly Four Decades of Growing

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1985

Garden radio show launches, reaching thousands of home gardeners weekly

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1990s

Books & magazines published, cementing authority in horticultural knowledge

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2016

SmartPlant® app launches — horticultural intelligence in every pocket

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Today

Full ecosystem: SmartPlant®, GardenSage™, and Plant Manager® serving the entire industry

Examining plant leaves closely
Our Philosophy

What We Believe

We believe technology should amplify expertise, not replace it. That real horticultural knowledge — tested in real gardens, refined over decades — is irreplaceable.

We believe the horticulture industry thrives when every layer of the supply chain can see and respond to real consumer needs — from breeders selecting new cultivars, to growers timing production, to retailers personalizing their shelves.

Most importantly, we believe that when plant owners succeed more often than they fail, they keep growing — and so does the entire industry around them.

Our Principles

The Values that Guide Us

Every decision we make flows from a clear set of beliefs about how the horticulture industry should grow.

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Expertise Over Algorithms

Our answers come from certified horticulturalists with decades of real-world experience — not just pattern matching on the internet.

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Transparency Creates Value

When every layer of the ecosystem can see and respond to real demand, the entire industry becomes more profitable and less wasteful.

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Consumer Success Drives Everything

When plant owners succeed more often than they fail, they keep growing — and so does the entire industry around them.

How We Do It

SmartPlant® turns consumer insight into action across the horticulture industry.

Breeders launch fewer guesses and more winning plants. Growers align production with real demand. Retailers personalize experiences instead of relying on broad assumptions. Product manufacturers connect with consumers in ways that deliver measurable results.

Most importantly, plant owners succeed more often than they fail, empowering them to keep growing.

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Breeders

Fewer guesses, more winning plants. Real consumer preference data before launch.

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Growers

Align production with real demand signals from end consumers in real time.

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Retailers

Personalize experiences and drive foot traffic with smart customer insights.

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Manufacturers

Connect with consumers in ways that deliver measurable, attributable results.

Connect to Your Local Expert

GardenSage™ connects you with local horticultural experts who understand your climate, soil, and growing conditions. Whether you're dealing with a stubborn pest or planning a new garden bed, get advice that's tuned to your exact environment.

Download now for free

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